Your best keywords aren't always at the top of each website page? No problem. View the screencast to learn more!
It turns out that Google doesn't care where your content is on a website page—including the landing page—as long as it's consistent and reflects the overall purpose of the website itself. This is especially true as Google moves toward "Mobile First" ranking, which focuses on mobile optimization versus the desktop. View the screencast to learn more, and to find out about a couple important exceptions.
If you're wondering about pop-up ads and sign-ups, read No Pop-Ups! here on the blog.
After you've seen the screencast, feel free to comment or ask a question. And check the blog for other posts on SEO, copywriting, social media and marketing.
Barbara Clavan provides copywriting, coaching and consulting services to high-growth businesses, high-profile individuals and creative entrepreneurs.
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